I know it is not an easy decision to opt for a mobile app for your business, because the lack of experience in dealing with the mobile app technology always holds you back to take the step further. But due to the high demand of mobile apps in every business domain, it makes it inevitable for you to opt for a mobile app. On deciding the app development for your business needs, the next most crucial step comes, that how to get a mobile app development company for your mobile app project.
The mobile app industry is filled with a huge number of options available, but this large number makes it tougher for you to pick a right and top mobile app development company. When I talk specifically about UAE, the mobile apps are more in demand today, than any other country, since UAE is the booming sector for the upcoming startups and industries, so getting a mobile app development company in UAE, could be more challenging, because a right mobile app development company should have experience and expertise to handle the app requirements. To ease down your pain further, we have brought a solution for your app development requirements, in the form of Techugo- a top iPhone app development company in UAE. At Techugo, we have catered our app development services to various brands and startups across the globe, and through our mobile apps, these companies have found their niche in their respective business domains. If you have got a mobile app concept and you want your mobile app to be developed by a top mobile app development company in uae, then please get in touch with Techugo team and experience the difference. We are just a call away, we would help you to showcase your idea, goal, and dream in the most informative and engaging way. You can reach us at: [email protected] Skype: aks141 Skype: ankit.techugo
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The age of smart phones and mobile apps have revolutionized our lifestyle in ways that it is almost impossible to revert to older methods. This has not only given birth to some of the most brilliant ideas to make our lives simple, but also have taken the competition to the next level. However, there’s a flip side to everything and this too hasn’t been spared. Such a growing and tough competition, where there are gazillion apps for everything, has made the app marketplace overcrowded. Thus, it is increasingly important for upcoming and existing apps, to make some practical and unique changes to them or develop an app that delivers something inexperienced and extraordinary. Here are some key points to make your app unique and interesting so that it could survive on the user’s device for long.
1. Convey The App Content Swiftly & Uncomplicated: The need for smart phones and apps emerged because people began running short of time. Thus, if it takes your app a long time to convey to the user, its functionality and uniqueness, it is highly unlikely that the app will find its rightful place on the user’s device. Make sure that the content used to describe the functionality of the app is crisp, short, simple and sweet. It should have the ability to grab the attention of the consumer and convey its importance. The more quickly the user understands and finds it useful for him, the more likely he is to install the app on the device. Stay focused and precise. Communicate to the point, ditching the garbage. 2. Success Is In Simplicity: Mobile apps are all about how intricacies can be reduced. Their main motto is to make life simpler, easier and fast. If your mobile app does the exact opposite of these things, the hope and scope for it are absolutely wiped off. A mobile app should not slow down the speed of your device, should work fast on the internet connection and shouldn’t occupy too much space on the device. Apart from all these factors, a mobile app shouldn’t have too complex of a function. Once the user opens the app, he shouldn’t find it too difficult for himself to navigate from one section to other. Also, if you think your app has a bit of complex functions, a navigation assistance could alternatively be provided wherever the need arises. An example of an app this basic, simple, uncomplicated and yet effective is WhatsApp. A simple, straightforward messaging app with the most rudimentary features on board that any technological newbie can use. The app is self-explanatory and almost everyone globally knows how to use it. There have been many new feature additions in the app but, it has stayed true to its simplicity. 3. Bringing The World Closer: The dawn of the digital age brought the world closer and with the advent of mobile apps, brought it at the fingertips of the people. Mobile apps have always bonded people together. WhatsApp for instance, provides us with an opportunity to connect, chat, video chat, send media, etc. to people situated in any part of the globe. Thus, if your app has the capability to bring people closer, it resonates instantly with them. One can provide social media access on their apps for people to share their achievements or anything else. Interest has been successfully doing this for a long time now. It enables like-minded people to connect, explore and experience something unique. It is the experience, the user gains out of the app and the ways in which it benefits his life, that he gives in to use the app at all times. Conclusion: Your idea could be unique or could be mundane. It depends entirely upon how you present it to the user. If you use the right ingredients and follow the instructions discussed above, even a mundane app can also become lively. Otherwise even a unique idea can get lost into oblivion. Everything comes down to the way your app connects to the user and makes his life simple. About Techugo: We’re a top mobile app development company in uae and we develop, curate and create customized apps with engaging content for businesses so that your consumers always stay addicted to your products and services. Technology has dominated our lives in ways unimaginable. Until millennium nobody thought ordering food, that too customized to one’s preference was possible with just a touch of the finger, or exploring an unknown place through maps that are digitally equipped and enabled with the satellites would become an easy task, or hailing cabs without whistles or uncanny names or sounds would become extremely easy. All these things and much more have made our lives so easy and comfortable that it’s next to impossible to get things done without their support. Such extensive usage and reliability have made mobile apps not just a part of our personal lives but of our professional lives too. A technology that’s so useful will naturally find a way in the industrial sector also. Let’s discuss how the advent of mobile apps has changed the demography of the IT industry and is making it dependent on itself, with Techugo, a top mobile application development company in uae. 1. Expediency is what people want: The purpose of smartphones and mobile apps is to make the lives of users simpler and less time-consuming. This very functionality is what users need the most. Thus, to make things convenient and easy at an enterprise, mobile apps are being developed and deployed at the enterprise level to ease the flow of communication between employees better and allow them to perform the daily rancid routine with a touch of technology and simplicity. Mobile apps also help employees to remain in contact with each other despite being physically absent from the premises. 2. Stay in the loop: Most of us use smartphones and mobile apps to stay in touch with the outside world. This is one of the main jobs that a smartphone and a mobile app perform. Make use of this feature in the industry and we can have employees and colleagues connected with each other irrespective of their locations. They can still check their messages, e-mails, chat with other employees, send a detailed report of their work, etc. It is about time, organizations realize the true potential of this platform and equip their employees and company with the technology. This exercise also helps in improving the productivity of the employees and in turn, of the organization. 3. Keep up with the changing times: Smartphones and mobile apps adaptability by an organization make it elite and technologically advanced and sound. This is a trendsetting statement in today’s era and people always like to be associated with others who keep up with modern trends. Equipping your organization digitally through apps represents your positive attitude and approach towards modern and changing times. Also, digitizing things around your company keeps you ahead of your competitors or at least enables you to give them a tough competition. 4. Easing out the workload: It often happens that for some reason people can’t come to theoffice or they prefer working from home. Back in the day, such demands of people would have been really tough to meet, but with the arrival of mobile apps, these things can now be easily said and done. The power of communication that these apps provide has made it possible for people to telecommute to work or work from the remotest of locations. So, just in case an employee is not able to make it to the office, they can easily work from their respective locations and keep themselves updated about the happenings in the organization. This again helps to increase the productivity of the employees and the company. 5. Remote access to data: To keep a check on the insights and the happenings of the company and keep an eye on the employees and their performance, the organization can also make use of the apps and fulfill this requirement. Many of the applications allow users to upload, share and download documents on a shared drive or cloud and let them access data and exchange information in real time. Conclusion: For anything to prosper, it is important to make pace with time. Keeping up with time helps one to strike a chord with others in the vicinity. It’s the age of mobile phones and mobile apps and one should arm themselves with the limitless potential of this technology to have an upper hand over others. About Techugo: We’re a mobile application development company in uae and we help individuals and organizations to get an app developed for their services to communicate and connect with the digital consumers of today’s era. Source: http://www.articlesfactory.com/articles/technology/points-that-prove-industries-are-becoming-increasingly-dependent-on-mobile-apps-techugo.html The birth of mobile apps presented businesses with opportunities to get through to their customers directly and advertise them more intimately than ever before. This property of mobile apps is a blessing for businesses. If utilized properly, it can unlock the treasure of business expansion and loyal customer base. But the scope doesn’t end here. Mobile apps can also provide a boost to your brand and strengthen your brand image amongst the consumers. Here are a few ways, through which you can get involved in the proper customer engagement and reinforce your brand name.
1. Tracking User Activity Through App Analytics: The attest way for any business to flourish is to know about the likes and dislikes of the target audience. Before the dawn of the digital age, businesses used the method of surveys available through different channels. But with the arrival of the digital age and especially mobile apps, the mediating channels can be completely avoided. Apps generally require permission to access certain features of the mobile and can be used efficiently used by app analytics tool to track user behavior. App analytics tools extract required pieces of information such as the user’s location, the kind of products he/she browses, how was their experience with the UI, etc. With such refined data, one can efficiently identify the KPIs (Key Performance Indicators) of the app and accordingly work on the areas that require amendments, thus engaging with users in a better way. 2. Reward Your Customers: Humans are always delighted when they’re rewarded for the things they do and being rewarded for using your products and services, helps your business gain their loyalty and retention. Whenever they make a purchase using your app or in any way use your services, reward them with redeemable points, coupon codes, gift vouchers etc. This will make the users happy and ensure their return for your products and services. 3. Proximity & Location-Based Marketing: Maintaining a perennial presence amongst your consumers and providing them with the flexibility to use your products/services at any given point of time, helps firmly establishing your brand image. With proximity marketing, you can have access to your customers at public places like malls and parks, where you can have Blue tooth, WiFi or NFC devices installed through which customers can exchange information and be targeted for business prospects. With location-based marketing, the device’s GPS capabilities can be exploited and customers can be informed of the recent offers and development available in your app for that particular location. Both these service options, combined with the data gathered through app analytics can provide users with customized offers and product/service information based on their interests and likings. Such marketing, tailored to the need of the customer, helps in generating related content to the user's choices, in turn generating his interest in viewing the notification and ultimately pushing the brand value ahead. 4. Uniqueness In Customer Engagement & Experience: Always remember, anything which brings something different to the platter, becomes an instant hit. Always try to think outside the box. There would be many apps that’d be doing the same thing as yours, but what will make you different and stand out from the rest is that one unique functionality in your app that others didn’t think of and don’t have it in their apps. Users are also intrigued by the UI/UX of the app. If the app is smooth with beautiful transitions and layout, people will definitely opt for it and shun the rest. 5. Interact On An Intensely Personal Level: An app can deliver other services too apart from its core services. With the help of analytics tools and GPS, personalized messages about your store nearby, weather, traffic, news etc. can be provided to the customer. This practice increases customer’s dependability on your app, making him believe that the brand actually cares and is concerned about him, and ensures his return. 6. Work On Reviews & Feedback: All the efforts previously discussed, could go in vain if you don’t pay heed to what the customers think about your app, the changes they seek, the services they like, the services they want etc. In the end, it’s all about customers. A business runs on demand and that’s the rule of the thumb. Negative reviews can garner a sharp slump in the popularity and download of your app. Similarly, not taking feedback seriously or not working on it could also lead to sharp decline in the popularity of your app. Listen to your consumers, their issues and pieces of advice. It helps a lot in the positive development of the app and also restores their faith in your brand. A business is successful only when it puts customers first. It is the digital age and the consumer acquisition methods by businesses have gone to the next level and thus, businesses require maintaining a digital presence and listening to consumers more carefully since the marketing channel has become direct and apparent. If exercised with caution, it can cement a long-lasting brand value and image for your business. About : We’re a top mobile app development companies in uae and we help to curate, create and develop mobile apps for your business, irrespective of its vertical and size. We understand the importance a mobile app holds in this digital era and thus we carve the app keeping all the parameters in mind to keep you ahead against your competitors. To know more, visit us at www.techugo.com and/or contact us at: [email protected] Skype:aks141 Skype: ankit.techugo Just imagine you are on vacations to an isolated but magnificent island and spending endless ME time with your loved ones, without even thinking once for your business and on the other hand, you are also reading a piece on the internet, stating your business has made million dollar profit in a week’s time…and suddenly you roll down and feel the hard flat floor on your cheeks…oops here you are on the floor and OMG it was a dream…sounds sarcastic, isn’t it? But this is the story of every business owner who spends their mental, physical and emotional bandwidth to develop the maximum business possibilities and does not rest on his/her laurels but keeps working to achieve the excellence. This all sounds so motivating, but hollow too when you combine it with today’s scenario, where every single thing in our vicinity is tech loaded and we happily accept and yearn for more. The tech revolution has brought the relief of convenience, accessibility, and durability along with it. Every field/business domain/ industry is packed with app technology. The mobile app technology is also one of those blessings and it has carved a well-built aura of convenience and accessibility around us, which is getting condensed as the days are passing on. Although there is much to write and talk about mobile apps, but my aim today is different to quench down the query pool of those business owners, who feel getting a mobile app for their business is optional, so with this piece of writing I will clear down some of the facts which are lying behind that why an app is required for your business, let’s take a look: Earn The Business Do you remember those old and gold days, when you walked into the market area while holding the hand of your mother and found the particular shop you visited was shut due to some reasons unbeknown to you, and you eventually bought the stuff from another shop. In that era, it was somehow tolerable, because no other option was available for the users, but in today’s time mobile apps have changed the game, if your business does not offer a mobile app, then your competitor does, which gives him an edge over your business, so due to an absence of mobile app for your business, you miss that potential and golden chance to earn the business from a user, who found you quite outdated due to the mobile app absence. A mobile app helps you to earn the business of your existing and potential user base, consequently helping you to increase the number of digits in the revenue meter. Accessibility With a brick & mortar business, you can’t work 24/7, there are certain protocols to be followed, where you have to open and shut your shop at a particular time, limiting the accessibility of a larger user base who can’t reach you at your available business slot, but with a mobile app, you remain accessible to your customers, even during the wee hours and can adhere to their buying requests from any corner of the world, and at any point of the time. Brand Recognition It is hard to get deserving brand recognition with a physical shop for your product/service, it takes years of hard work and dedication to create an identity for your business, but due the high competition in the market, it has turned tougher for the businesses to build identity, here a mobile app comes to your rescue, which contributes to your brand awareness, with an app icon and a logo for your brand, you remain available on your user’s mobile screen 24/7 without a fail, which leads to garner the attention of your users at a massive scale. Beating Your Competitors You can have a mobile app, once your brand is bigger..PERIOD…now a mobile app is adopted by every business, whether small or big and it helps them to gain the recognition from their potential users. I agree the mobile app development process is still not picked at an aggressive speed at the small businesses, so if you will get an app for your business, then it will surely help your business to beat the blues of competition and your customers would admire you for your forward-thinking approach. Expand Your Reach
Every business dreams of going bigger and bigger with the time-passing, the brick and mortar shops consume an expensive period of time in the expansion since it involves various factors, such as, financial backing, product demand, and many others, but with a mobile app, you simply need to develop a mobile app with certain specific app features integrated depending upon the market you are going to hit, and here you go, ….your app is available for a wider range of audience across the globe, who are willing to access your services. Well, these are some of the benefits mentioned and are not the complete list, but only a peak of the iceberg, which if followed religiously can help you make your business successful than ever before. I understand that you want to get a mobile app for your business, but are confused with where to start from, and this confusion is delaying the app development process further, and you are lagging behind to sustain in the market as per the current business requirements. Just don’t wait any longer, just get in touch with a mobile app development company in UAE and get a mobile app designed specifically for your business requirements. Ain’t you sure which company to approach, for this we can narrow down your search to Techugo- a top mobile app development company in UAE, where we take pride in developing the mobile apps for the leading brands to startups and our mobile app development team has the expertise to create a unique variety of mobile app solution for your business needs, which would help you to showcase your idea, goal, and dream in the most informative and engaging way. Our team of top mobile app designers is here to help assist you with every step of your mobile app development strategy. We consult, brainstorm, manage the project, design, develop, test, launch, and market apps in the best possible way. You can get in touch with our team to discuss further your concept to bring into reality. The discussion would help you to gain a better insight of your app requirement. You can reach us at: [email protected] Skype: aks141 Skype: ankit.techugo |
Author : AnkitAnkit is a lead Business strategists at Techugo. His passion and skills for marketing and writing is imbibed together in his writings. In addition to writing tech-infused write-ups, Ankit is a frequent backpacker. Follow him on FB and Twitter... Archives
July 2021
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