On hearing this you may wonder that how twitter can help you generate the leads, as Twitter is a mere social media platform, which helps in attaining the information and posting the live views and opinions and evidently a much-progressed information cycle can be made public.
But there is hype around twitter that suggests it is a great platform for the lead generation. How? I know a big-fat How would be evolving in your thought process and you must be thinking that how can a social media channel like Twitter can be the reason behind the lead generation? The same question even I have had then I got in touch with one of the leading app development companies in UK, which has a robust structure of marketing team, and they are well-equipped with the intricacies involved with different marketing parameters. Hence, there is the final output of that discussion, which clearly indicates that twitter can open a flood of leads for your business. Just read further… Create A Separate Landing Page A landing page specially designed for your Twitter followers. Yes, this does sound different but does not mean that your focus would be only towards the twitter followers, but it is highly essential to let your followers get the personalized treatment. This can easily be achieved, if instead of diverting your followers to your website, you would integrate a separate landing page for them. This makes them believe that they would receive something different and special through the landing page, and it would also give you the opportunity to access the users’ data, so they can be contacted henceforth apart from twitter platform. Competitor Analysis The competitors are your best teachers, and this very fact is further proven with the Twitter strategy as well. But how to go about it? It is simple; dig into your competitors Twitter accounts and search what are they doing there, which hashtags they are utilizing and which keywords they are using? After gathering this information, analyze that where your strategy stands and whether you are processing ahead in the right direction or not. Integrate Relevant Hashtags Hashtags’ relevance cannot be skipped, because the concept of social media channels is truly based upon the hashtags and Twitter is no exception to it. With Hashtags, the relevant information can be sent to people who hold the same taste or interests for the services. Once you pick and imply the relevant hashtag on your business services, you enhance the chances of your tweet to be retweeted or grow viral, resulting into the larger portion of the potential lead to come your way. Utilize the Twitter Lead Generation Cards With the integration of Twitter lead generation cards, any business domain can involve more content to spread further information about the services. The said information lets the users click on them, as it sounds more informative and explanatory. Also, those would include the extra added data, wherein the user's data like name and contact details would be filled by default, consequently feeding you with the genuine data of the people, really interested to pick your services. Use Twitter search tools This very platform is much accessible with the different tools to enhance the search. These tools help the business to pick the relevant keywords pertinent to their field and integrate them in twitter and look for the right set of questions related to those keywords and let your targeted audience to reach out through this strategy. The Twitter can let there be a series of leads for your business, but what you need to take care of that their arrival is further growing longer with the help of integration of different technologies like mobile app technology within your business team. This very step would allow your targeted audience to access your services at their own convenience through few taps on their mobile phones and omitting the offline visits to your store. However, something which you need to keep in mind is the selection of the right ios application development company for your mobile app project, which would have the required expertise and the technical exposure to handle your app concept with an ease.
0 Comments
|
Author : AnkitAnkit is a lead Business strategists at Techugo. His passion and skills for marketing and writing is imbibed together in his writings. In addition to writing tech-infused write-ups, Ankit is a frequent backpacker. Follow him on FB and Twitter... Archives
July 2021
Categories |